Acceptable Use Policy (AUP)

This Acceptable Use Policy (“AUP”) describes activities that are not allowed in connection with your use of the NotifiedBy Email Service.

The Internet is still evolving, and the ways in which the Internet may be abused are also still evolving. Therefore, we may from time to time amend this AUP to further detail or describe reasonable measures, restrictions or conditions on your use of our Services by publishing a revised version of the AUP at https://notifiedby.com/acceptable-use-policy/, or in the event of a material adverse change to the AUP, by providing you thirty (30) days written notice.

If you breach this AUP (in whole or in part), we may limit, suspend, or terminate your account in accordance with the Agreement, including the Terms of Use. We may intercept or block any content or traffic belonging to you or to users where Services are being used unlawfully or not in accordance with this AUP. No credit will be available under the Agreement for interruptions of Service resulting from any AUP violation.

The determination of whether and to what extent a customer’s act or omission and is in violation of this AUP will be made at our sole discretion.

1) Requirements

Customer will follow these guidelines when sending emails using the Service:

1a – All email sending metrics to remain within NotifiedBy thresholds:

Statistic	Thresholds	Acceptable Levels*
Bounces	≤ 5%	Calculated on the number of messages that have bounced
Unsubscribes	≤ 1.4%	or 1% if unsubs > clicks
Spam Complaints	≤ 0.08%	Calculated on the number of messages that have been reported as spam
Blocks	<20%	Calculated on the number of messages that have been blocked

*NotifiedBy reserves the right to update the parameters of the acceptable sending threshold without prior notice.

1b – Acquiring or sending to a third-party mailing list is prohibited.

Use of contact lists that are bought, rented, or scraped from third-parties is prohibited by law in most countries, and is absolutely prohibited on NotifiedBy servers.

1c – Emails and SMS (unless transactional) can only be sent with express consent.

This consent should be obtained through a confirmed single or double opt-in system that clearly expresses the topic of the subscription on an online or offline form via an unmarked by default checkbox.

1d – Proof of consent must be provided in the event of an escalated abuse complaint.

You must be able to provide information regarding all email addresses and/or telephone numbers to which you’ve sent emails and/or SMS through the platform.

1e – An unsubscribe link must be included in every marketing email campaign.

The link must be easy for anyone to recognize, read, and understand, and you must honor unsubscribe requests without undue delay.

1f – Sender name and status must be clearly communicated in every email message.

“From”, “To” and “Reply-To” fields must accurately and clearly identify the sender’s domain name and email address.

1g – Publish and comply with a privacy policy.

Include a link to the privacy policy in the body of each email.

2) Prohibited Behavior

You may not use our platform or Services to engage in, foster, or promote illegal, abusive, or irresponsible behavior, including but not limited to:

Any activity likely to breach applicable laws, codes, or regulations, including data privacy laws.
Activities intended to withhold or cloak identity or contact information.
Conduct considered illegal, immoral, unethical, deceptive, scandalous, fraudulent, offensive, or obscene.
Interference with the Services or our business operations.

3) Prohibited Content

You may not publish, transmit, or store on or via the Services any content or links that NotifiedBy reasonably believes is illegal, harmful, or poses a threat to the public, including:

Payday loans, debt collection agencies, or affiliate marketing deemed abusive or dishonest.
Gambling activities violating licenses or regulations.
Content related to child pornography, bestiality, non-consensual acts, or exploitation of minors.
Violent, harassing, hate speech, or safety-compromising content.
Deceptive practices like chain letters or pyramid schemes.
Defamatory content or privacy violations.

4) Excessive Use of Shared or Free System Resources

You may not use shared systems in a way that interferes with normal operations or consumes disproportionate resources. We may quarantine or delete infected or corrupted data.

5) Email Validation Requirements

Provisions related to email verification include:

Don't verify email addresses without the consent of the individual.
Don't validate purchased or rented third-party email lists.
Avoid using Services to harvest or generate email addresses.

Cooperation with Investigations and Legal Proceedings

If legally required, we may permit authorities to inspect your content or conduct and may report violations to authorities without prior notice to you.

Third Party Conduct

You are responsible for violations of this AUP by anyone using your Services, including unauthorized users. Secure your devices and networks against spam and unauthorized access. Our right to suspend or terminate applies even to unintentional breaches, such as those caused by viruses or malware.